NasClear

The Given Brief

Using the specifications for a hayfever medicine box I had to create a clean and easy to read design that would stand out on the shelf to a wide age group of adults and kids. The design had to be seamlessly repeated throughout the series of medicine boxes making sure to fit amongst the given text.

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The Mood & Concept

Starting off with a minimal colour palette the design has simple imagery that is based on

the shape of the pill. Using the round circle I then used the first letter/symbol of the type of medicine to clearly show the viewer what they were looking at before even reading the word Kids, Lite or Plus.